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  • Marketing Hat for Graphic Designers or Wannabe's  By : John Doe
    Many people think that the quality of any graphic design is determined by how aesthetically pleasing it is: Although making the card look good is important, this couldn't be further from the truth. The only true measure of any design, at least commercially, is "How well does it pull?".
  • Writing To Overpower Your Competition  By : John Doe
    "We don't have any competition. We're a truly a one-of-a-kind company. " I've heard that line from clients for years. I wish it were true, but it's simply not. In fact, it wouldn't matter if you held a monopoly on your particular product or service; you'd still have competition.
  • Marketing Tips 101 - Where Can I Get Clients From?  By : John Doe

    The following tips have come from a wide variety of sources; some from other successful businesses we know, some from our Home-Based and Small Business Support Group meetings and some we've developed by trial and error.

  • Promote your Business and Products through Submitting Articles to Top Web Sites  By : John Doe

    Articles submitted to online publishers bring your site new visitors and increase your ezine subscribers. You can also get these benefits by submitting your articles to top Web sites that not only promote your products, but also your services.

  • What Does It REALLY Take to Be Making 6-Figures as a Service Professional?  By : John Doe

    Over the past 30 years, I've read so much on how to make
    money that I know I can write a series of books on the
    topic, books that would cut through the junk and you don't
    have to buy 101 things for each area.

  • Produce More Sales from your Email Promotions Five Ways - Part 1  By : John Doe

    Do sales come from your ezine regularly? How many well-written articles do you submit per week to opt-in online ezines? How often do you send thank you's and follow up messages to your different email groups?

    If you answered not many, then you need to re-evaluate.

  • How Can I Get Name Recognition?  By : John Doe

    Some of the ways in which to get your "name out there" are to call your local television and radio stations, and ascertain whether there is a medium you can get your name in. A very good source are public stations that hold auctions, at which you can donate your services.

  • Produce More Sales from your Email Promotions - Part 2  By : John Doe

    Do sales come from your ezine regularly? How many well-written articles do you submit per week to Online ezines? How often do you send thank you's and follow up messages to your different email groups?

    If you answered not many, then you need to re-evaluate.

  • Your 30 Second Commercial  By : John Doe

    This tip is so simple, that many people we've talked with never bother using it, but it is highly effective. Prepare a 30 second verbal commercial about what your business offers. This should be 50 words or less, and practice saying it until it becomes second nature.

  • Marketing Tips- Who Are You Competing With?  By : John Doe

    Before you can market, you need to know who you are marketing to. Who is your customer? How will you market? Will you cold call, mail, set appointments or employ a walk in approach? Be careful with the walk in approach as many businesses do not permit soliciting.

  • How to Set (and Get) the Right Prices  By : John Doe
    Which product feature of yours is every buyer keen to know about? Which sales tool closes prospects instantly? Your price. Yet, despite the far-reaching consequences of a company's pricing, I'm surprised at how little time small business owners spend on it.
  • The Top 10 Marketing Tools to Grow Your Business in 2004  By : John Doe
    Looking to grow your business? Make sure you have these marketing tools in place:#10 A powerful taglineIn 10 words or less, a good tagline reinforces a company's reason for being. And smaller companies will find it to be one of the hardest working tools.
  • Service Marketers; How's Your Packaging?  By : John Doe
    When a shopper picks up a product in a store, what's the first thing they notice? The packaging, right? The same holds true for someone buying a service. Yet instead of a folded carton with colorful graphics, you are the packaging for your service business.
  • Whats Your Marketing Attitude?  By : John Doe
    Entrepreneurs pay a lot of attention to the mechanics of marketing. They take workshops, read books, and hire consultants to find out how to do the best job they possibly can. With my own clients, I often discover that their knowledge of marketing techniques is quite good already.
  • Mobile Marketing a New Age Strategy  By : John Doe
    More and more companies seem to be looking for new and innovative ways to market their products. Overlooking most of the traditional marketing techniques, more companies are pioneering the relatively new mobile marketing campaign.
  • Everybody Loves Raymond....You Should Too!  By : John Doe
    Popular TV Series Provides a Powerful Marketing LessonSmall Business owners spend a great deal of mental effort and time trying to dream up the next big marketing idea for their business. I'm all for that.
  • The Added Effectiveness of Promotional Products in Your Marketing Plan  By : John Doe
    Recently, I stopped by a new car wash in my town and while preparing to insert my six quarters into the machine to start the cleaning process, the owner came over to me and thanked me for stopping in. He also handed me a pen that had the name and address of the car wash imprinted on it.
  • Are You Ready To Research Your Market?  By : John Doe
    Picture this. You develop some product or service, spend countless hours making sure everything is just right, set up a beautiful web site, make sure the ecommerce end is secure, and then release what you know will be of utmost benefit to others.
  • Powerful Direct Marketing Numbers  By : John Doe
    Direct Marketing works!Why? It works because it's personal. It carries a message, answers questions and gets orders. Direct Response Marketing works because it is "conversation in writing". It works because, no matter what you have heard, read or believe . ..
  • Free Marketing Tips  By : John Doe
    Dumb Excuse #1"I'm not sure I want to invest any money in my internet business right now. "Yes, it's sad to say but I hear this one from time to time. Let me be very frank with you.
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